Convivial for Civic uses the Convivial Profiler personalisation engine to track user behaviour on the site and build from that an anonymous user profile. This profile can then be used to personalise content for each user's needs based on several dimensions for stage, topic, audience and campaign.
Morpht will be presenting Convivial for Civic at the GovCMS Mega Meetup.
An overview of how personalisation works in Convivial for Civic.
Andre Kakos, Digital Experience Lead at Morpht, presents on how we approach personalisation projects at Morpht.